| Change log entry 73658 | |
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| Processed by: | richwarm (2021-10-19 21:17:03 GMT) |
| Comment: |
<< review queue entry 69216 - submitted by 'sl89' >> * “埋点” can be each of the events being tracked, but can also stand for the event tracking web analytics technique itself (also 埋点分析、数据埋点, etc.). * “埋点” seems a native term, while the English term “event tracking” is more often translated literally to 事件跟踪 (compare: Google https://support.google.com/tagmanager/answer/6106716?hl=zh-Hans, Microsoft https://docs.microsoft.com/zh-cn/windows/win32/etw/event-tracing-portal, Salesforce https://help.salesforce.com/s/articleView?id=sf.entitlements_milestone_tracker.htm&type=5, Adobe https://experienceleague.adobe.com/docs/experience-manager-64/developing/extending-aem/extending-analytics/extending-analytics.html?lang=zh-Hans, etc. versus Umeng https://developer.umeng.com/docs/153413/detail/153419, Sensors Data https://manual.sensorsdata.cn/sa/latest/difference_track_visual_track-7547408.html, Netease https://hubble.netease.com/help/_book/behaviorAnalysis/buriedManager.html, Alibaba https://help.aliyun.com/document_detail/58225.html, etc.) * My point with the second gloss is "event used in web analytics", i.e. event being tracked or which can be tracked. This may not be very clear. What is Event Tracking? Event Tracking adds context to the time people spend on the pages of your website or app. Whereas page view data tells you how many people are exposed to pages on your website. With a little configuration, Events can go further and tell you what users do while they are there. https://matomo.org/docs/event-tracking/#what-is-event-tracking 【百度百科】 埋点分析，是网站分析的一种常用的数据采集方法。数据埋点分为初级、中级、高级三种方式。数据埋点是一种良好的私有化部署数据采集方式。 https://baike.baidu.com/item/%E5%9F%8B%E7%82%B9/20232533 埋点是什么？ 所谓“埋点”，是数据采集领域（尤其是用户行为数据采集领域）的术语，指的是针对特定用户行为或事件进行捕获、处理和发送的相关技术及其实施过程。比如用户某个icon点击次数、观看某个视频的时长等等。 http://www.woshipm.com/data-analysis/1209537.html 所谓埋点就是在应用中特定的流程收集一些信息，用来跟踪应用使用的状况，后续用来进一步优化产品或是提供运营的数据支撑，包括访问（Visits），访客（Visitor），停留时间（Time On Site），页面查看（Page Views，又称为页面浏览）和跳出率（Bounce Rate，又可称为蹦失率）。这样的信息收集可以大致分为两种：页面统计（track this virtual page view），统计操作行为（track this button by an event）。 https://zhuanlan.zhihu.com/p/25195217 数据埋点，就是传统的数据打点，在网站或者APP中加入一些统计代码进行数据采集。 https://www.sohu.com/a/437583349_114819 |
| Diff: |
+ 埋點 埋点 [mai2 dian3] /(web analytics) event tracking/event/ |